GE HealthCare appointed Sylvia Chen as Chief Strategy, Marketing, and Commercial Operations Officer, SEA6. This decision by the organisation reinforces the company’s strategic leadership as it advances its global positioning in precision care, digital transformation, and integrated healthcare solutions.
Sylvia brings extensive leadership experience in strategy, marketing, and commercial operations within the healthcare sector. She also served as Director, Marketing and Commercial Strategy at BD, Executive Board Member at Asia-Pacific Federation for Clinical Biochemistry and Laboratory Medicine (APFCB), Senior Director at Thermo Fisher Scientific, Head of Marketing at Leica Microsystems, Marketing Manager at NTT, Demand Programs Public Sector & C-Suite Lead at IBM, Senior Marketing Executive at NEC Asia Pacific Pte Ltd, and Regional Marketing Executive at Siemens.
Sylvia’s academic qualifications are from the National University of Singapore, reflecting a strong foundation for her strategic leadership role. In her new role, she will focus on shaping organisations’ long-term strategic priorities, strengthening cross-functional alignment, and driving initiatives that accelerate growth and innovation in global health systems.
Her appointment reinforces GE HealthCare’s executive leadership strength and positions the organisation for sustained strategic impact as it navigates emerging opportunities in precision healthcare, digital solutions, and international market expansion.




